With This Ring, I Do Sell is for anyone working in fine jewelry, at any stage of the journey.
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When I began my career working for independent jewelers, sales training was nearly nonexistent. The primary focus of any provided education was primarily product knowledge. As I progressed, I began to understand that bridal and fine jewelry sales required much more that parroting facts and explaining the Four Cs. It requires understanding your client and clear communication.
I wrote With This Ring, I Do sell after earning a certification in Project Management, which provided me the tools to organize my successful sales techniques, unique to bridal and fine jewelry, into a repeatable process. The knowledge in this book comes from decades on the floor selling and training many others to do so. It is intended to provide a foundation for jewelry sales with skills, strategies, and scripts on which to build a career. It was written with love for the jewelry craft and appreciation for journey it takes to become successful in it.
With This Ring, I Do Sell is a...
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Sales Training Guide
Whether you're just starting out, or in need of a refresher course, this book provides concrete, helpful sales information for both bridal jewelry
and fine jewelry. |
Road Map
Like any good road trip, there may be both detours and malfunctions. Regardless of what you're up against, I'll help you navigate your way to a fulfilling career in the jewelry industry.
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Love Letter
Last, but never least, this book is a love letter to the craft and tradition of jewelry. I am grateful and proud to be part of a tradition that celebrates these personal and memorable journeys.
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Buy the Book!